![](https://www.beachfront.com/hs-fs/hubfs/Untitled%20presentation%20%2834%29.png?width=350&name=Untitled%20presentation%20%2834%29.png)
Service Direct-Sold Campaigns
Beachfront’s ad serving technology enables connected TV media sellers to service their direct-sold CTV and video ad campaigns with intuitive campaign management, pacing, and tracking tools.
![Ad Server - Direct Campaign](https://www.beachfront.com/hubfs/2023%20-%20Updated%20Screenshots/Ad%20Server%20-%20Direct%20Campaign.png)
SERVICE
Manage Ad Campaigns
Store, schedule, and serve advertiser creatives to easily manage and execute direct-sold campaigns.
![Ad Pacing](https://www.beachfront.com/hubfs/Ad%20Pacing.png)
CONTROL
Ensure Proper Pacing
Manage high-volume throughputs by setting rules for campaign objectives, including impression limits, pacing by time frame, and frequency caps.
![Ad Tracking](https://www.beachfront.com/hubfs/Ad%20Tracking.png)
MONITOR
Track Key Metrics
Track key campaign metrics and apply third-party tags to ensure direct-sold deals are fulfilled and delivered against buyer objectives.
![Demand-Side Platforms](https://www.beachfront.com/hubfs/Demand-Side%20Platforms.png)
ENHANCE
Drive Incremental Yield
Enhance revenue by adding and prioritizing programmatic demand on top of your direct-sold campaigns.
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